Hatched

What’s better than a slice of pie? How about scratch made pie using local ingredients based on old family recipes? Well, that’s exactly how Hatched does it. I’ve been lucky to be photographing Allison and her delicious creations for a little over a year. Besides portraits and lifestyle photos of her working in the kitchen, we’ve created a library of images, a couple stop motion videos, and GIFs to showcase her sweet and savory creations. The results have been publish in Edible Milwaukee, Shepherd Express and Taste of Home as well as a near constant stream hosted on Hatched’s instagram and website. Working with small business like hers are some of my favorite projects because they combine portraits of talented people tied together with food & product photography showcasing the things they pour their hearts into…. plus, eating the props is definitely a perk.